Barb Lamb has been working with the specialty food industry for over 14 years. She helps start and grow food businesses. Using a wide-net of tried and trusted partnerships, The Apple Cart provides consulting and support through regulatory navigation, business strategy, branding, marketing and sales support.
Barb is a professional speaker, and honed her skills initially through Toastmasters in both the US and UK. She has taught professional speaking workshops, and went on to join the National Speakers Association, where she won a competition that enabled her to attend the National Conference.
Today, Barb uses her food industry knowledge, combined with her speaking skills and event planning background to educate the craft-food industry.
“Barb, I always know Virginia specialty crafted food and drink companies are in the best of hands with your creativity, magnetic energy and irreplaceable enthusiasm!”
previous SPEAKING ENGAGEMENTS
VIRGINIA FARMERS MARKET ASSOCIATION
Marketing Essentials for Market Vendors
VIRGINIA DEPARTMENT OF AGRICULTURE AND CONSUMER SERVICES (Vdacs)
Selling to the Shelf
Tricks of the Tradeshow
Branding through Photography
VIRGINIA MAIN STREET 30TH ANNIVERSARY MILESTONE ACHIEVEMENT AWARDS CEREMONY
State of the Industry - Keynote Speaker
VIRGINIA’S FINEST EDUCATION CONFERENCE
Moderator & Speaker
NATIONAL FOOD TRUCK ASSOCIATION
Speaker at the Portland & San Antonio Conferences
“I’ve been working with Barb Lamb for the last four years as I sought to build my business further into wholesale and online. I had a lot of challenges which Barb identified and we worked through them step by step from creating and implementing new packaging to updating and developing our website and social media presence. Each project was undertaken with budget in mind and with what was best for a small business at our stage. She isn’t afraid of giving the ‘tough love’ talks as well, or as we say in Ireland ...’coming to Jesus moments.’ All in all, we are in a far stronger position working with Barb. ”
